This northern Swedish town has totally changed. People and new businesses are moving in, new restaurants open, house prices jump and Matz Engman, CEO of Luleå Business & Economic Development, says this is just the beginning.
While the price of oil has reached its lowest level in more than a decade, the price of salmon is now the highest since the 1980s. One salmon at the moment sells for about NOK 292. One barrel of oil costs slightly less – NOK 276.